I use a proprietary method of combining the 4 'C's' of Cut, Carat, Clarity, Color and Certification, the 5th 'C'. By implementing another 4 'C's' that I personally have developed, I then arrive at a cost that can be used as a benchmark target price. There is an additional factor. And that is looking at the diamond through a 10X loupe. This helps to find the various flaws that may be hidden. I know what to look for. With this data I have the critical information to negotiate the best price for you. Together, we visit up to 3 stores of your choice. You choose the stores and how many. We review various diamonds. A diamond of choice is selected. Together, we negotiate your best and lowest price with the jeweler. Step by step I'm advising you throughout this exciting journey. At the end, you will have a precious sparkling diamond of the highest quality and carat size that fits your budget.
"Hello"----My name is Joanna Viviano. I have over 10 years sales experience selling diamonds on Jewelers Row in Chicago. Jewelers Row is renowned as a fine jewelry destination, with over 100 jewelers within walking distance from each other. A very competitive area. Marketing surveys have shown that with 90% of diamond purchases, the purchaser of the diamond could have purchased the same quality diamond at a lower price. I know the trade secrets in buying a diamond. We all know the 4 C's and the 5th 'C', Certification. But do you really know how each 'C' interacts and affects the price and quality of a diamond? I do. And because I do, you can be assured that you will receive a Valued Purchase--the highest quality diamond at the lowest price. That's my guarantee to you. I am your Diamond Concierge.